We love numbers at WalletHub, particularly those related to money, and there is no shortage of interesting stats and figures surrounding the 98th running of the Indianapolis 500, which is set to be held Sunday at the famed Indianapolis Motor Speedway.
In honor of this tradition-rich event, we compiled some of the most interesting tidbits – from the $10K it cost to produce the Borg-Warner Trophy in 1935 and the $3.5M it’s currently valued at to the $431 million economic impact the event has on Indianapolis – into an interesting infographic that will help fans connect with the race. We also spoke to motorsports experts about declining Indy 500 TV ratings, the biggest issues facing the business of IndyCar and, of course, who they think will drink the milk this year. So check it out, buckle up, and get ready for a wild ride.
Ask The Experts: The Business of IndyCar & Winner’s Picks
Casual observation – not to mention television ratings information – seem to indicate a declining interest in IndyCar racing among U.S. sports fans, especially in comparison to the rampant following that NASCAR has amassed. Most people couldn’t name more than a couple of drivers – if that, and the annual rite of tuning into the action at Indianapolis Motor Speedway seems to be fading from the consciousness of the average American family.
What does this mean for the future of the IndyCar business? For insight into that, as well as some picks for drivers to root for this weekend, we turned to a panel of distinguished sports business and motorsports experts. You can check out their comments below.
- To what do you attribute the Indy 500’s poor ratings last year?
- What are the biggest issues facing the business of IndyCar racing?
- Who do you think will drink the milk this year?