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Amazon points are worth 1 cent each, on average. For example, 10,000 Amazon points have a dollar value of roughly $100. As a result, Amazon points are more valuable than the average superstore's rewards points, which are valued at 0.84 cents each.
The exact value of Amazon points ultimately depends on how they are redeemed. They have the most value when used for store credit, but there are other options. The easiest way to calculate the value of Amazon points for any redemption method is to determine the dollar value of what you're redeeming for, minus any taxes and fees that you'll still have to pay, and then divide that amount by the number of points you're required to redeem. For your convenience, here's the formula for Amazon points:
Dollar Value of Redemption Item / Number of Amazon Points Needed = Amazon Point Value
Amazon Points vs. The Competition
| Rewards Program | Average Point Value | Value of 1,000 Points |
| 1 cent | $10.00 | |
| eBay Rewards | 0.67 cents | $6.70 |
| 1 cent | $10.00 | |
| 1 cent | $10 | |
| 1 cent | $10 |
Target and Costco provide rewards in the form of cash back. To make comparison simpler for shoppers, we translated cash back rewards to points at a 1:1 ratio.
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